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The bluCommerce Platform

bluCommerce is the powerful and adaptable eCommerce platform that is built for online retailers with bespoke business needs.

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Why bluCommerce?

bluCommerce isn't your off-the-shelf, one-size-fits-all eCommerce platform. It has been customised to fit our clients’ needs. Here's why we built it:

  • Tailored to fit our clients.

    bluCommerce provides the ultimate in custom solutions, and we regularly consult with clients regarding new features and the product roadmap.

  • Industry-leading B2B.

    bluCommerce has some of the largest UK B2B customers using it and is especially well suited to high volume B2B wholesale trading.

  • Best features baked-in.

    bluCommerce has as all the tools you need to run an internationally recognised ecommerce company.

  • Powerful promotions.

    bluCommerce has fantastic capacity out of the box for flexible, multifaceted online promotions and offers.

  • Flexible, intuitive customisation.

    A protected, yet extensible, CMS that is easy to master - edit and update with total confidence.

  • Create a lifestyle, not just a website

    bluCommerce offers a wide range of features designed for lifestyle brands, including in-page content editing and visual merchandising.

Top brands trust bluCommerce.

An adaptable platform with technical innovation at its heart, and retailers' real needs at the forefront.

bluCommerce has been created by us, is owned by us, and continues to be constantly innovated by us, giving us the unique ability to create a platform that is perfectly suited to very real online retail challenges.

The ideal platform for ambitious brands at a mature stage of business growth, bluCommerce expertly caters to those requiring bespoke features and a more complex build. Offering unparalleled adaptability and flexible functionality to meet the most specific of needs, bluCommerce combines out of the box solutions with a host of trusted tech partner services, to help brands reach their full potential.

Built for your growth:

Effortlessly integrate.

bluCommerce's elegant architecture allows straightforward integration with a wide range of third-party tools.

Adaptable and dependable.

bluCommerce can be tailored and adapted to meet your unique online challenges, from design, to complex business rules.

Engage and retain your customers.

Features such as VIP clubs, refer a friend schemes, loyalty point programmes are available to help improve customer retention.

Scales with your needs.

bluCommerce is powered by the world's leading cloud-computing service, Amazon Web Services (AWS), ensuring your website can cope with your traffic at all times of the year.


bluCommerce supports a huge range of features out of the box, designed to optimise the experience for your customers.

Support you can rely on.

Our 24/7 support offers a further level of reassurance should system-related or third-party issues ever occur.

Ready to implement your next powerful eCommerce platform?

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bluCommerce Pay.

bluCommerce Pay is the highly secure, PCI DSS Level 1 accredited service that processes payments on our eCommerce platform, bluCommerce, making us one of very few eCommerce platforms meeting PCI DSS requirements right from the get-go. Achieving PCI DSS compliance on your bluCommerce website is significantly easier than many other platforms.

Secure by Design.

Integrating seamlessly into the checkout process, bluCommerce Pay handles all sensitive cardholder data in a highly secure environment that is continually monitored.

Supports major payment gateways.

bluCommerce Pay works with major payment gateways, letting you pick the best way to securely take payments for your business without having to jump through compliance hoops!

Our Vision.

bluCommerce is dedicated to helping online businesses thrive. Our agile approach to development allows us to do just that, constantly updating our codebase and adding new features and improvements regularly while taking direction from both our roadmap and our clients.

Our clients are involved in every step of developing a new feature; from offering their input on which potential platform-level developments mean the most to them, all the way down to beta testing and more detail-focused feedback.

Introducing the new bluCommerce Visual Merchandising tool

The blubolt Expertise

A company you can rely on.

  • 13 +


    eCommerce experience

  • 300+


    for happy clients

  • 40+

    team of dedicated

    in-house experts

"We invest heavily into our bluCommerce infrastructure, ensuring our customers have full confidence in their online operation and never have to think about stability issues. We are very proud of our impeccable uptime record that has resulted in perfect peak-trading periods for 5 years straight!"
Design & UX - Chris Mattingly, blubolt

Chris Mattingly

Co-founder and Creative Director
bluCommerce Platform

Customer success stories.


57% increase in revenue with user-centred approach.


25% boost to conversion for leading UK brewery.


39% increase in transactions for award-winning site.

Free Masterclass

Ready to leapfrog the competition with a next-generation eCommerce website? Whether you’re replatforming or migrating, learn how to confidently navigate your project on our masterclass!

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